What we do best is what we do for just about all our clients; we capture the essence of a company and channel it into one big and simple idea.
For Ascot, it is celebrating a Technicolor brand personality in the black and white world of the City. For The Ritz, it is reflecting the singular vision of their founder, César Ritz. For The Sunday Times, it is shouting from the rooftops that of course The Sunday Times is The Sunday Papers. For Grace Belgravia, it is demonstrating that one club looks after every aspect of a woman’ s wellbeing so she can ‘Live life in Grace’.
Once we’ve found that singular thought, then we move on to how and where we channel it:
Our background is major international ad agencies. There are many things that we are glad to leave behind – corporate politics perhaps the most – but there is one habit that we retain. And that is building all our thinking and culture around the one big idea, an idea that lasts.
They often say designers and admen can’t live together. We say we can. We love the challenge of conjuring a new brand identity, a new logo, out of the ether. And then making it work everywhere the brand speaks.
WEBSITES & DIGITAL
Developing websites (like this one!) is a huge element of our business. We like and aim to create clean, simple sites that connect.
Yes, the world has become a very social place. We live in one world now, and at once in multiple worlds. But we aim to bring some perspective to the social discussion. Many of our clients have target audiences who aren’t social addicts, and there are many other ways to reach them. Social is one of many channels to explore.
But that’s enough about us. We’d much rather hear about you.